Whether it is for cultural councils, professional associations, or companies in the cultural sector, we offer customized training according to your needs.
ARTIST AND BRAND IMAGE POSITIONING
How do you properly plan your career?
What objectives can you set in order to plan your career and find the right team for you?
How can you define yourself as a brand without losing your artistic identity?
This workshop is designed to provoke reflection, which will be collated into a document that will serve as a guide for you or your artist's career development.
CUSTOMERS: Artists, musicians, managers, agents.
COPYRIGHTS AND THE PATH TOWARD MONEY IN MUSIC
This training aims to provide an overview of the different sources of income related to music production, whether for sales, streaming, broadcasting, synchronization, and performance.
The objective is to provide a general overview of the different ways in which revenues are calculated and to understand what amounts are paid to whom and how in order to better understand the complex ecosystem in which we navigate.
CUSTOMERS: artists, musicians, managers, agents, record company employees, music producers.
DISCOVERABILITY AND METADATA
This course is specifically designed to help artists and workers in the cultural sector. In today's digital marketplace, it is difficult to stand out from the crowd.
The objective is to increase the visibility of local artists on music platforms through online data analysis and virtual word of mouth.
We will discuss metadata, digital music platforms, and tips and tricks to increase the discoverability of Canadian music.
CUSTOMERS: Artists, managers, record companies, music producers, digital promotion agents.
"A LA CARTE" DIGITAL MENTORSHIP
We offer mentorship on all digital aspects related to music and strategies to engage in.
Customized training for the artists in your company.
We will guide you through the workings of recommendation algorithms, metadata, and smart speakers.